ThirtyTwo Snowboarding – Conquering Peaks with Performance

ThirtyTwo Snowboarding – Conquering Peaks with Unmatched Performance and Style


When it comes to snowboarding, the right gear can make all the difference between a good day on the slopes and a great one. ThirtyTwo snowboarding has been at the forefront of innovation and style for over two decades, providing snowboarders around the globe with high-quality boots, apparel, and accessories. With a commitment to performance, comfort, and eco-friendly practices, ThirtyTwo has transformed the way riders experience the mountain.

Craftsmanship That Speaks Volumes:

ThirtyTwo isn’t your average snowboarding brand. It was established in 1995 with the goal of offering the most advanced and adaptable boots in the industry. To this day, their focus remains squarely on the development of groundbreaking technologies that enhance fit, comfort, and durability. Every pair of ThirtyTwo boots is a testament to the brand’s dedication to craftsmanship, featuring heat-moldable liners, durable outsoles, and innovative lacing systems that keep you locked in and ready to tackle any terrain.

Performance You Can Feel:

Any seasoned snowboarder knows that performance is key to a successful day on the mountain. ThirtyTwo understands this and has designed its boots and gear to meet the rigorous demands of professional athletes. From the responsive flex of their boots to the breathable waterproofing of their outerwear, every detail is meticulously engineered to improve your ride. Whether you’re powering through powder or carving up the park, ThirtyTwo gear delivers unparalleled performance, allowing you to focus on the thrills and none of the chills.

Style That Sets Trends:

Snowboarding is not only about function—it’s about form as well. ThirtyTwo perfectly blends style with substance, a fact that’s evident in their sleek and contemporary designs. The brand’s apparel is all about making a statement while providing protection against the elements. From eye-catching jacket patterns to bold boot colorways, ThirtyTwo ensures you’ll look as good as you feel, making a strong impression both on and off the slopes.

Dedication to Sustainability:

As a company born from a love for the great outdoors, ThirtyTwo takes environmental responsibility seriously. Their commitment to sustainability is integral to their business model, from using recycled materials in their products to initiatives that reduce packaging waste. The introduction of the “Repel” technology, a PFC-free durable water repellent for their outerwear, is evidence of their pledge to minimize the ecological footprint and protect the winter landscapes we cherish.

Community and Support:

ThirtyTwo isn’t just a brand; it’s a community. They actively support snowboarding culture through sponsorships of events, up-and-coming riders, and film projects that showcase the talent and passion within the sport. Their engagement with the snowboarding community reflects a deep understanding that the heart of the brand lies with the riders themselves. Through collaboration and support, ThirtyTwo continues to fuel the progression of snowboarding for enthusiasts and professionals alike.

Innovation for Everyone:

Recognizing that snowboarders come in all shapes and sizes, ThirtyTwo has worked to ensure that their products cater to a wide audience. They’ve incorporated feedback from a diverse group of riders into their designs, resulting in a range of products that suit various riding styles and preferences. From the beginner starting their first season to the seasoned pro chasing untracked lines, ThirtyTwo provides boots and gear that can enhance the experiences for all riders.

Accessibility and Affordability:

Despite their commitment to high-quality products, ThirtyTwo strives to make snowboarding accessible to all. They offer a range of products at various price points without compromising on their standards for performance and reliability. ThirtyTwo’s dedication to affordability means that more riders can enjoy the benefits of expertly crafted snowboarding gear.


ThirtyTwo has come a long way since its inception in the mid-90s, but their core values have remained the same: provide the best in snowboarding boots, push the industry forward through innovation, and ensure every rider has the opportunity to experience top-tier performance and style. Whether you care about leaving a minimal carbon footprint, looking great on the slopes, or shredding with cutting-edge technology, ThirtyTwo Snowboarding has you covered.

As the winter season approaches, it’s time to gear up, and ThirtyTwo is ready to outfit you for your best rides yet. With boots that combine comfort and control like no other, apparel that stands up to the harshest conditions, and a commitment to the community and environment, ThirtyTwo sets the standard. Don’t just chase the snow—conquer every peak with ThirtyTwo Snowboarding, where performance meets style entrenched in a sustainable future.

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